Legal

Privacy Policy

Last updated: May 20, 2026

SBC USA ("SBC," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit sbcusa.co (the "Site") or interact with us in connection with our products and services.

By using the Site, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site.

1. Information We Collect

We collect the following types of information:

Information you provide to us

  • Contact details (name, email, phone number, company name) when you submit a quote request, contact form, or otherwise communicate with us.
  • Business information about your industry, application, and product requirements that you share with us.
  • Any other information you choose to provide in correspondence with us.

Information collected automatically

  • Device and browser information (IP address, browser type, operating system).
  • Usage data (pages viewed, time on site, referring URL, clicks).
  • Cookies and similar tracking technologies (see our Cookie Policy).

Information from third parties

  • Analytics providers (such as Google Analytics) that help us understand how visitors use the Site.
  • Advertising platforms (such as Google Ads, LinkedIn, and Meta) that may share conversion and audience data with us.

2. How We Use Your Information

We use the information we collect to:

  • Respond to your quote requests, inquiries, and communications.
  • Provide, maintain, and improve our products, services, and Site.
  • Send you product information, technical documentation, and marketing communications related to industrial components (you may opt out at any time).
  • Analyze Site usage to improve user experience.
  • Comply with legal obligations and protect against fraud or misuse.
  • Operate and grow our business, including market development in new geographies such as Canada and Australia.

3. How We Share Your Information

We do not sell your personal information. We may share information with:

  • Service providers who help us operate the Site, send communications, or process inquiries (e.g., hosting, email, CRM, analytics providers).
  • Manufacturing and logistics partners, only as necessary to fulfill product inquiries and orders.
  • Legal authorities when required by law, subpoena, or court order.
  • Successors in a business transaction (merger, acquisition, restructuring).

4. Cookies and Tracking Technologies

We use cookies and similar technologies to operate the Site, analyze traffic, and support advertising. For details, see our Cookie Policy. You can control cookies through your browser settings, but disabling certain cookies may limit Site functionality.

5. Data Security

We use commercially reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements.

7. Your Rights

Depending on your location, you may have rights to:

  • Access the personal information we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of your personal information.
  • Object to or restrict certain uses of your information.
  • Withdraw consent for marketing communications.
  • Lodge a complaint with a supervisory authority.

To exercise these rights, contact us at sales@sbcusa.co with the subject line "Privacy Request." We may need to verify your identity before responding.

For California residents

The California Consumer Privacy Act (CCPA) gives you specific rights regarding your personal information, including the right to know what we collect, the right to delete, and the right to opt out of the sale of personal information. We do not sell personal information.

For EU/EEA, UK, and Swiss residents

We rely on legitimate business interests, consent (where required), and contract performance as legal bases for processing your personal information under the GDPR. You have rights to access, correction, deletion, portability, restriction, and objection under the GDPR.

For Australian residents

We handle personal information in accordance with the Australian Privacy Principles under the Privacy Act 1988 (Cth).

For Canadian residents

We handle personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA).

8. International Data Transfers

SBC USA is headquartered in the United States. By using the Site, you understand that your information may be transferred to, processed, and stored in the United States and other countries where we or our service providers operate.

9. Children's Privacy

The Site is intended for business users and is not directed to individuals under 18. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top reflects the most recent revision. Material changes will be communicated through the Site.

11. Contact Us

For privacy questions or to exercise your rights, contact:

SBC USA
100 North Point Center E, Suite 125
Alpharetta, GA 30022
United States
Email: sales@sbcusa.co
Phone: +1 (678) 478-3780